Remember when you were a kid playing football in the back yard? Did you want to be playing offense or defense? You wanted to be on offense. You threw touchdowns, you practiced your touchdown dance, you got a smile from the little girl that lived down the street you had a crush on… life was good.
Offense is fun. Defense is hard work.
The same goes for business. Growing the depth and breadth of the services we offer is fun (offense). Cutting expenses is hard work (defense).
Here is my challenge to you: What should KSB be doing to play offense that is not happening today? What services could we do that are profitable and consistent with our mission?
Here’s a hint: THINK BIG!
Turn in your ideas (you can submit as many as you like) and I along with a secret, stealth team of profit commandos will sort through all of the ideas submitted and pick out a winner. That person will receive a $20 gift certificate to BombDigity Bar & Grill. All entries must be submitted by midnight on October 31.
There you go. Go score a touchdown.